The annual revenue of selling snacks is 7 billion, and the market

After twists and turns, the three squirrels finally succeeded in their IPO today (July 12). The founder Zhang Liaoyuan rang the long-lost bell on the Shenzhen Stock Exchange.

As of press time, the stock price of the three squirrels rose 44.01% to close at 21.14 yuan, with a market value of 8.477 billion yuan.

Three Squirrels is a company that has been tracked and reported by Entrepreneur & i Dark Horse for a long time. Since its establishment in 2012, the revenue of the three squirrels has doubled for several consecutive years, and the revenue in 2018 exceeded phone number list 7 billion yuan. Entrepreneur & i Dark Horse once wrote two long reports in 2016, "Brainwashing Master" Zhang Liaoyuan and His Three Squirrels" and "Selling 5.9 billion Nuts in 4 Years, Zhang Liaoyuan: You Can't Learn from Three Squirrels", In-depth Anatomy The gene for success in three squirrels.

What did the three squirrels do right in the past? What will the three squirrels do in the future? On the eve of the listing, Zhang Liaoyuan once again chatted about the past and future of the three squirrels.

(The following content is spoken by Zhang Liaoyuan, edited by Entrepreneur & i Dark Horse.)

Historically, a company has often only done two or three things. When we look at the enterprise from this dimension, we can see clearly where the power should be directed. Since its establishment, the three squirrels have done two things at the strategic level: one is to start e-commerce in 2012; the other is the ongoing digital transformation.